The Etiquette for Gaining the Wealthy Chinese Customer

Cynthia Lett CPP,CEP welcomed Bob Frye, CPP to the Modern Civility Show to talk about how to gain the newly wealthy Chinese client to your business and the etiquette and cultural sensitivity you need.  There are lots of tips to follow and information to understand this important new market. Popular Business Internet Radio with Cynthia […]

Cynthia W. Lett on BlogTalkRadio

On Friday, September 13th, Cynthia Lett returned to BlogTalkRadio to host “Modern Civility”, a show dedicated to sharing proper etiquette tips that, if practiced, will help you rise to your success. Cynthia W. Lett is an internationally respected protocol & etiquette expert, trainer, speaker, and author. In each episode she interviews experts in various aspects of business […]

What’s New for 2012?

      I know it seems silly to be asking “What’s new for 2012?” in mid February but since I (Cynthia Lett, Editor)  have been under the weather since late December, 2011 and am just now ready to tackle the year with energy and clarity of mind and purpose, I am going to pretend that […]

Is Protocol Part of Your Competitive Mix? Why Not?

Protocol by itself is not a competitive advantage. It’s the professional application of protocol principles and techniques to a specific event that makes it a competitive advantage. How many times have you heard the question, “What’s the right protocol for this or that?” Not knowing the answer can cause you to inadvertently offend a key client and possibly sabotage a long developed business relationship. Not knowing the answer can also greatly undermine your first meeting with an important client. If protocol is not part of your competitive mix then you’re leaving yourself vulnerable. Allow me illustrate with some examples and personal stories.