Robert W. Frye, CPP, CMP
International Protocol & Etiquette Expert & Associate Director
As the former Chief of Protocol for AT & T and Lucent Technologies, Bob has over 34 years of experience in marketing, business and social etiquette and international business protocol. During his career, he has held executive positions in operations, marketing, sales, corporate education and public relations. During 1998, Bob served as Senior Vice President and Chief of Protocol for PROTOCOL International, Inc.
Bob served in Iraq in the position of Chief of Protocol of the Distinguished Visitors Bureau of the Coalition Provisional Authority. Stationed in Baghdad, Bob handled the protocol issues surrounding visits of distinguished visitors to Iraq during the transition from Coalition control to Iraqi self government. Bob supported Ambassador L. Paul Bremer, the U.S. civilian administrator of Iraq.
Bob has been associated with The Lett Group since 1999. During his tenure, he has presented seminars, private consulting services and high level programs requiring detailed protocol knowledge and event planning skills. He offers a great program called Protocol Under Fire – Handling Protocol in a War Zone. If you are interested in having Bob present it for your organization, please call our office.
For AT&T and Lucent Technologies, Bob created, developed, and managed protocol organizations that have served the sales and marketing departments of both companies worldwide since 1981. Bob has planned and directed well over 4,000 senior level marketing visits to the United States involving chief executive officers, boards of directors, ambassadors, ministers, current and former heads of state, and royalty. In 1995, Bob was selected to conduct protocol and cross cultural training for the Atlanta Committee for the Olympic Games, The State of Georgia, and the Atlanta City Council in connection with the 1996 Olympic Games..
Bob currently conducts International Protocol and Cross Cultural workshops for the Saint Joseph’s University Executive MBA Program, The American University Business Council for International Understanding, Washington, DC, and the United States Air Force Air University, Maxwell AFB. He also delivers numerous protocol lectures and speeches to corporations and associations including the Los Angeles and Philadelphia World Affairs Councils, The Southern Center for International Studies, as well as multiple engagements for Delta Airlines and Motorola.
Bob, a Certified Protocol Professional and Certified Meeting Professional, has been featured in articles in the New York Times Sunday Business Magazine, The American Express Travel and Leisure Magazine, and The Philadelphia Inquirer. He is a member of the board of directors of the Philadelphia International Visitors Council and the New York Council of Protocol Executives.