People Skills are Face to Face Communication Skills

This video illustrates the crisis we are sharing now and which will only get worse in interpersonal communication.  To have over 400 “Friends” and be lonely – to miss out on the richness of life for the sake of sharing the mundane of our existence; such a sad commentary about how we respect ourselves and […]

social media

Social Media Etiquette: Using the Appropriate Tools

Each social media outlet has its strengths, and to truly get the most return on your efforts, selecting the right tool is the first step. Think about your goals at both the big picture and individual campaigns levels. Leadership should provide the overarching mission behind the expectations for branding, reputation management, vision, and customer relations. […]